Marc Maset


About Me

I am an entrepreneur and builder specializing in 0 to 1 product strategy and execution, with a track record of building high-performing teams and scaling solutions to hundreds of thousands of users. I enjoy teaching and speaking on product development, organizational transformation, and practical AI implementation.

Experience

Head, Product & AI Strategy | 2025 - HP | SFO, CA
Inventing the future.
Sr. Director, Workforce Experience Platform | 2021 - 2025 HP | SFO, CA
Incubated product concepts with a ~35-member team (product, design, AI) and ~$10M budget, with focus on productizing a new Workforce Experience Platform (WXP) and taking it to market. WXP drove creation of HP’s Workforce Solutions division as the product achieved $47M ARR and was named to Gartner’s Visionary Magic Quadrant within two years.
Web | Sizzle | Gartner
Director, Platform Product Management & AI | 2020 - 2021HP | San Diego, CA
Managed a ~30 member organization that included teams of product managers, data scientists, and engineers focused on scaling TechPulse (HP's cloud telemetry platform and edge-compute client ecosystem) and modernizing the service business.
TechPulse | Active Care | Smart Support
Sr. Manager, Digital Solutions | 2019 - 2020 HP | San Diego, CA
Led concept definition, development, and deployment of Opportunity Management System (OMS), an internal CRM-like cloud system used by global HP teams to collaborate on sales pursuits from RFI/RFP through delivery execution.
TSIA Award
Multiple Product Roles | 2010 - 2019Henkel, Hewlett-Packard | Europe & US

Apps & Research

powervoice app store
PowerVoice™
AI coach that analyzes your speech and provides actionable insights to elevate your communication
2024 - Present
Web | Product Hunt
starlight app
Starlight™
Organize your thoughts, cut through the noise and get stuff done
macOS | 2023 - Present
Web | App Store
newsWave app store
NewsWave
Personalized News Feed enhanced with ML classifiers
iOS & macOS | 2019 - 2022
Web | Retrospective
denarius app store
Denarius
Manage your finances, effortlessly
macOS | 2017 - 2020
Web
notio app store
Notio
Collect your thoughts, memories and ideas
iOS | 2014 - 2015
Web
excelling app store
Excelling
Discover, learn and share the Excel function you need - when you need it
iOS | 2013 - Present
Web | App Store

Teaching & Conferences

devConf
CPO Summit @ Product-Led Alliance
Talking about transforming a fragmented organization and portfolio to a successful SaaS B2B platform
2025
devConf
WW Developers Conference
Sharing the latest HP WXP product innovations with partners and customers
2022 - 2025
berkeley
UC Berkeley
Giving lectures on Applied AI and Enterprise Digital Transformation to MBA & EMBA Students
2018 - 2022
cwc
HP Customer Center
Presenting latest HP Inc. AI capabilities to client C-Suite visiting HP's HQ and workshopping solutions to their unique problems
2017 - Present

Miscellaneous

berkeley
Apple Music Controller
Lightweight & distraction-free way to interact with Apple Music from the Menu Bar
Download | Story
berkeley
ChatGPT from scratch
Re-implemented ChatGPT from scratch, following the paper "Attention is All You Need", Andrej implementation, and optimizing for M1 Max
GitHub | Paper | Andrej
berkeley
Digital Workers
Created a Digital Gardener to take care of my backyard -accounting for temperature, rain and soil moisture- as well as a Digital Guard that controls my house while I am abroad
Post
cwc
Tech Podcast
Monthly Tech discussion & tutorials, GuiasXV became the most subscribed podcast in the Spanish store
2006 - 2008
Applesfera | Sample

Recommended Reading

Books I frequently recommend, in no particular order:

Build - Tony Fadell | Product
Shoe Dog - Phil Knight | Business
The Ride of a Lifetime - Robert Iger | Business
Call Sign Chaos - Jim Mattis, Bing West | Strategic Leadership
Extreme Ownership - Jocko Willink, Leif Babin | Tactical Leadership
How to Win Friends & Influence People - Dale Carnegie | Influence
The Rise and Fall of the Third Reich - William L. Shirer | History
Man's Search for Meaning - Viktor E. Frankl | Life